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Oracle Survey Reveals Top Digital Trends for 2022

Oracle Survey Reveals Top Digital Trends for 2022

by Miranda Miller, originally published in Search Engine Journal To say the last two years have been tumultuous for marketers would be a massive understatement. Agility, adaptability, and constant innovation are now table stakes for marketing organizations of all...
Click-Through Rate (CTR): Is It a Google Ranking Factor?

Click-Through Rate (CTR): Is It a Google Ranking Factor?

by Miranda Miller, originally published at Search Engine Journal Is click-through rate a Google ranking factor? Let’s ask Google. According to this featured snippet, “Google does indeed use organic click-through rate as a ranking factor.” Of course, fact-checking is...
Click Depth: Is It a Google Ranking Factor?

Click Depth: Is It a Google Ranking Factor?

by Miranda Miller, originally published at Search Engine Journal Website size can vary from a few pages to millions. To the uninitiated, all pages on a site are equally important and anyone searching online should be able to find them. However, click depth plays a...
Are Chrome Bookmarks a Google Ranking Factor?

Are Chrome Bookmarks a Google Ranking Factor?

by Miranda Miller, originally published at SearchEngineJournal.com Does Google use data around how many times a site is bookmarked in Chrome as a ranking factor? I have to admit, I hadn’t heard about this one when asked to look into it. And when I went looking to see...

Creating an Effective Business Blog: The Why and The How

The benefits of blogging continue to grow as midsize to enterprise-level brands utilize it for everything from improving search rankings and standing out from the competition to demonstrating their skills and knowledge, promoting their products or services, and even...
How to Get SEO Clients: 7 Top Tips

How to Get SEO Clients: 7 Top Tips

Originally published at Search Engine Journal Keeping a stable roster of retainer-based SEO clients on your agency’s books helps keep your business sustainable and profitable. But how do you find SEO clients? In this edition of Ask An SEO, Raghuveer in Udaipur...
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