by Miranda Miller, originally published at Search Engine Journal Is click-through rate a Google ranking factor? Let’s ask Google. According to this featured snippet, “Google does indeed use organic click-through rate as a ranking factor.” Of course, fact-checking is...
13 Essential Online Writing Tools to Help Improve Your Content
High-quality, engaging content is an essential part of your digital marketing and SEO plans but it takes time and often great effort to create. There’s some debate over whether content is still king (“Long live customer experience!”). Regardless of who sits atop that...
How to Get SEO Clients: 7 Top Tips
Originally published at Search Engine Journal Keeping a stable roster of retainer-based SEO clients on your agency’s books helps keep your business sustainable and profitable. But how do you find SEO clients? In this edition of Ask An SEO, Raghuveer in Udaipur...
10 Ways for SEOs & Content Marketers to Boost Client Lifetime Value Right Now
Originally published at Search Engine Journal When it comes to the metrics by which you measure business growth, Customer/Client Lifetime Value (CLV) is king – but only given the right context. Increasing CLV in your content marketing business isn’t about taking more...
10 Ways to Monetize Your Content
by Miranda Miller, for Search Engine Journal If your goal is to somehow carve out a living, consider monetizing your content. Here are 10 content monetization options to choose from. Content is your blood, sweat, and tears. It is your stories, experience, knowledge,...
13 Ways Businesses Can Use SEO & Marketing to Combat Coronavirus Impact
You should, at this point, be taking the safety precautions recommended by the World Health Organization (WHO). Many federal governments are stepping up with policies to protect their workers from the certain economic impacts of widespread self-isolation. In Italy,...
