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Creating an Effective Business Blog: The Why and The How

Creating an Effective Business Blog: The Why and The How

The benefits of blogging continue to grow as midsize to enterprise-level brands utilize it for everything from improving search rankings and standing out from the competition to demonstrating their skills and knowledge, promoting their products or services, and even...
How to Get SEO Clients: 7 Top Tips

How to Get SEO Clients: 7 Top Tips

Originally published at Search Engine Journal Keeping a stable roster of retainer-based SEO clients on your agency’s books helps keep your business sustainable and profitable. But how do you find SEO clients? In this edition of Ask An SEO, Raghuveer in Udaipur asks:...
Facebook, Microsoft & Google Ads Compared

Facebook, Microsoft & Google Ads Compared

There are many options to consider to advertise your small business. Key findings of a new study by Cambridge University MBA students and ad platform Adzooma help you decide where to put your advertising money to get the best results. Participants analyzed how...
7 Local Marketing Tips for the 2020 Holiday Season

7 Local Marketing Tips for the 2020 Holiday Season

Local marketing for this holiday season will look dramatically different from any other in recent memory. As consumers, we are social distancing, wearing masks in stores, maybe working or learning from home—stress levels for many are sky-high. Already, experts...