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Take a decade in writing and publishing, add agency-side marketing experience and layer over a background in adult learning. I have a distinct user-focus and consumer perspective that’s invaluable to brands competing for eyes and dollars.

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Click-Through Rate (CTR): Is It a Google Ranking Factor?

Nov 10, 2021

by Miranda Miller, originally published at Search Engine Journal Is click-through rate a Google ranking factor? Let’s ask Google. According to this featured snippet, “Google does indeed use organic click-through rate as a ranking factor.” Of course, fact-checking is...

Click Depth: Is It a Google Ranking Factor?

Nov 8, 2021

by Miranda Miller, originally published at Search Engine Journal Website size can vary from a few pages to millions. To the uninitiated, all pages on a site are equally important and anyone searching online should be able to find them. However, click depth plays a...

Are Chrome Bookmarks a Google Ranking Factor?

Nov 5, 2021

by Miranda Miller, originally published at SearchEngineJournal.com Does Google use data around how many times a site is bookmarked in Chrome as a ranking factor? I have to admit, I hadn’t heard about this one when asked to look into it. And when I went looking to see...

Creating an Effective Business Blog: The Why and The How

Jun 1, 2021

The benefits of blogging continue to grow as midsize to enterprise-level brands utilize it for everything from improving search rankings and standing out from the competition to demonstrating their skills and knowledge, promoting their products or services, and even...

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