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Take a decade in writing and publishing, add agency-side marketing experience and layer over a background in adult learning. I have a distinct user-focus and consumer perspective that’s invaluable to brands competing for eyes and dollars.

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Creating an Effective Business Blog: The Why and The How

Jun 1, 2021

The benefits of blogging continue to grow as midsize to enterprise-level brands utilize it for everything from improving search rankings and standing out from the competition to demonstrating their skills and knowledge, promoting their products or services, and even...

How to Get SEO Clients: 7 Top Tips

Apr 18, 2021

A reader asks, How do I get SEO clients with a monthly retainer? This Ask An SEO column offers tips for finding high-value clients for your agency.

Facebook, Microsoft & Google Ads Compared

Mar 25, 2021

How do sentiment, landing page quality, and increasing ad spend impact PPC performance? Cambridge University compares Facebook, Microsoft & Google Ads.

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